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100 Million Extra E-Bike Purchases By 2030, Graphs NGO Using 2018's Stellar EU Sales Figures

2019-04-12

In a 2017 strategy report, the European Cyclists’ Federation (ECF) estimated that 50 million electric bicycles would be sold between 2018 and 2030. However, because of stellar sales last year this figure has been revised dramatically upwards. A new European umbrella body for bicycle companies created by the ECF now estimates that at least 150 million e-bikes will be sold in the EU over the next eleven years.

Cycling Industries Europe CEO Kevin Mayne is finding it hard, but rewarding, to keep up with the rising demand for e-bikes:

There has been an increase of 36% in Germany, with 980,000 e-bikes sold last year. We had predicted that it would take until 2024 before more e-bikes were sold in the Netherlands than [mechanical] bicycles, but that milestone was reached last year.”

Brussels-based Mayne was talking at the inaugural eBike Summit held yesterday at Oxford University’s Wolfson College.

He told the summit’s 150 B2B delegates: “We have got a smiling bike industry in Europe for the first time in a generation. Companies are making big profits [thanks to premium priced e-bikes].”


The self-described “e-bike evangelist” added: “E-bikes are leading a transformation of mobility across Europe, and they are also transforming our industry. High quality jobs with digital and electrical skills are being created on a daily basis, reinforcing cycling’s role in the green economy.”

Cycling Industries Europe, billed as the “voice of cycling business in Europe,” was founded last October by Accell, PON, Shimano, SRAM and Cycleurope, along with 50 other cycle-related companies.

The NGO grew out of the informal Cycling Industry Club, founded by ECF and steered by Mayne from the start. Cycling Industries Europe lobbies the European Commission to provide more infrastructure for cycling across the EU, claiming that such investment will create 225,000 jobs – the body calculates that the number of people already employed in cycle manufacturing, retail and services and cycling holiday companies totals 650,000.

An increase in cycling will also reduce traffic congestion and improve health, says Cycling Industries Europe. The NGO will reveal the workings for its revised estimate of e-bike sales at a meeting to be held at its new office in Brussels on 22nd May. The NGO is moving into the same  building as existing industry body CONEBI, founded in 1960.

Mayne describes how he has personally witnessed the increase in e-bike sales:

“When I commute 20kms by bike from my home to Brussels I used to have the cycleway through the local woods all to myself but over the last five years I have been joined by lots of new people, mostly riding e-bikes. It’s almost certain that these e-bike journeys are replacing car journeys.”


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